What must every writer know about content marketing to build an effective author platform?
Part 2 of an 8-part series covering the basic tools of digital media marketing,. This post covers #ContentMarketing, and how it applies to writers.
Digital Marketing
Every Writer Should Know How to Use These Eight Marketing Tools
This is the first in an eight-part series for authors discussing the key parts of Digital Media Marketing. This week is an overview of Affiliate Marketing.
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Welcome Writers! Don’t wait — here are five steps to build your new author platform…
If you are a new writer, or maybe an old writer needing to create a new author platform, this is for you!
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Organize Your Content Calendar in Five Easy Actions
Want to learn how to stay consistent and be most efficient with your social media and author platform? Here it is. Create a Content Calendar!
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How I Discovered Lemonade and a New Business out of Life’s Lemons
When life gives you lemons, do you:A) Make lemonade;B) Learn to juggle; orC) Add a little vodka and soda? Story time! Ever wonder how I got interested in social media and turning Unleashing the Next Chapter into a Social Media Marketing & Management company? It’s honestly a lemons to lemonade story. I have always loved …
How I Discovered Lemonade and a New Business out of Life’s Lemons Read More »
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What exactly is Social Media Marketing? Why should I care?
Marketing and social media both get a lot of negative press, but what if it’s not what you thought? What if Social Media Marketing & Management was the missing link in your success as an author or entrepreneur? Let me explain…
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Don’t put all your social media eggs in one basket!
Writers and entrepreneurs: Most of you know that in addition to writing, I also teach social media marketing strategy. This is what you must understand… On March 13, 2019, Facebook and Instagram (also owned by FB), were down most of the day. Sales, launches, online classes, and anything else hosted on those sites were crushed. …
Don’t put all your social media eggs in one basket! Read More »
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Who’s Your IDEAL Audience?
Today’s #TuesdayTutorial applies to everyone who markets a product or service, but since I’ve been seeing this situation repeatedly in the #writingcommunity recently, I’m going to use it as my example. Make sure you know who your ideal client is, who your audience is, and that you are adequately sharing your service or product with …
Who’s Your IDEAL Audience? Read More »
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Welcome 2019!
New boots for Christmas!! Can’t wait to see where they are going to take me in 2019. First of the month/end of the year tabulations show my Instagram account has grown by 95% (that is not a typo! 95%!)!! I dislike working with numbers as a rule, but boy HOWDY! What a great treat to …
