Do you have questions about #hashtags and best practices for writers across the different social media platforms? You're not alone, so here's a quick article covering the essentials. Let me know if you want me to go into more detail, or need more specific answers! Happy hashtagging!!
Category: Social Media
Organize Your Content Calendar in Five Easy Actions
Want to learn how to stay consistent and be most efficient with your social media and author platform? Here it is. Create a Content Calendar!
Should You Quit Social Media? No! Five Reasons Writers Should Not…
Here are 5 reasons why authors should not follow the advice to "Quit Social Media."
How I Discovered Lemonade and a New Business out of Life’s Lemons
When life gives you lemons, do you:A) Make lemonade;B) Learn to juggle; orC) Add a little vodka and soda? Story time! Ever wonder how I got interested in social media and turning Unleashing the Next Chapter into a Social Media Marketing & Management company? It’s honestly a lemons to lemonade story. I have always loved… Continue reading How I Discovered Lemonade and a New Business out of Life’s Lemons
Back to Normal with Q2 Social Media Intensive for Writers
It's been a crazy five months! I can't believe my last post was in October of 2020. I know this is unacceptable. I teach and preach that blogging is one of the best tools for building your tribe and engaging with your people. Your website, blog, and email list are the only cyber real estate… Continue reading Back to Normal with Q2 Social Media Intensive for Writers
What exactly is Social Media Marketing? Why should I care?
Marketing and social media both get a lot of negative press, but what if it's not what you thought? What if Social Media Marketing & Management was the missing link in your success as an author or entrepreneur? Let me explain...
Branding Collaboration at The Captain’s House on the Lake
It's time for another behind the scenes and some tips you can use. I've worked in some form of marketing, advertising, research, coaching, teaching, consulting position for over thirty years (and yes, I'm proud of my silver strands--I've earned every one). In all those variations of my career, the one thing that is constant and… Continue reading Branding Collaboration at The Captain’s House on the Lake
Do You Know Your Worth?
It doesn't matter how long I've been doing something, there is always more to learn or better ways to implement that knowledge. I used to tell my kids to learn from my mistakes, as there are plenty of opportunities to make their own without repeating mine. With that in mind, here's my latest opportunity for… Continue reading Do You Know Your Worth?
Don’t put all your social media eggs in one basket!
Writers and entrepreneurs: Most of you know that in addition to writing, I also teach social media marketing strategy. This is what you must understand... On March 13, 2019, Facebook and Instagram (also owned by FB), were down most of the day. Sales, launches, online classes, and anything else hosted on those sites were crushed.… Continue reading Don’t put all your social media eggs in one basket!
Welcome to the Twitterverse–Learn how to Tweet on Auto
I've gotten a number of questions about Twitter and scheduling posts recently. I'm hoping this will be useful for those new to Twitter, and those wanting up up their tweeting game. If you are already asking what the Twitterverse is, and what are people saying with all the shorthand and acronyms and abbreviations, then check… Continue reading Welcome to the Twitterverse–Learn how to Tweet on Auto