Part 2 of an 8-part series covering the basic tools of digital media marketing,. This post covers #ContentMarketing, and how it applies to writers.
Author: Kathryn McClatchy
Every Writer Should Know How to Use These Eight Marketing Tools
This is the first in an eight-part series for authors discussing the key parts of Digital Media Marketing. This week is an overview of Affiliate Marketing.
Welcome Writers! Don’t wait — here are five steps to build your new author platform…
If you are a new writer, or maybe an old writer needing to create a new author platform, this is for you!
Organize Your Content Calendar in Five Easy Actions
Want to learn how to stay consistent and be most efficient with your social media and author platform? Here it is. Create a Content Calendar!
How I Discovered Lemonade and a New Business out of Life’s Lemons
When life gives you lemons, do you:A) Make lemonade;B) Learn to juggle; orC) Add a little vodka and soda? Story time! Ever wonder how I got interested in social media and turning Unleashing the Next Chapter into a Social Media Marketing & Management company? It’s honestly a lemons to lemonade story. I have always loved… Continue reading How I Discovered Lemonade and a New Business out of Life’s Lemons
Plants, an antique mall, and a WIP– storytime
Exciting find at the antique store this weekend! So, a little story for my reading, writing, and planty friends... (I'm looking at you, Audrice!) Some of you know I have a weakness for houseplants, and got this beautiful Calathea "Fusion White" for my birthday in March. We went to this specific antique shop because a… Continue reading Plants, an antique mall, and a WIP– storytime
How to clean and organize your virtual desktop…
At this very moment, does your desktop or laptop runneth over or runneth empty? We all have those days where overwhelm, overcommittment, don't feel well, and can't find that darn document seem to converge. So today, on #NationalNewFriendsDay and #NationalCleanYourVirtualDesktopDay, let me help you out, friend, with some productivity tips that will help you find… Continue reading How to clean and organize your virtual desktop…
What exactly is Social Media Marketing? Why should I care?
Marketing and social media both get a lot of negative press, but what if it's not what you thought? What if Social Media Marketing & Management was the missing link in your success as an author or entrepreneur? Let me explain...
Why Houseplants? Portal to important people and memories
Does anyone share or trade plant cuttings anymore? Houseplants ... I know it's a different topic for me, but I'm feeling nostalgic and simultaneously attempting to rebuild my plant collection. I don't do many story-times, but here we go... My grandmother had an amazing green thumb. Indoor and outdoor plants. I can't even guess at… Continue reading Why Houseplants? Portal to important people and memories
Hand-washing and Gratitude
Friday was my birthday. What was to be a big weekend for me was pretty much high-jacked by the coronavirus. But my husband, son, and daughter-in-love did gather for a little while to celebrate another year. Which is more important than you might think because I'm one of the "at risk" population. See, I have… Continue reading Hand-washing and Gratitude